Channel Seven

7News Listening Post

Interactive marketing boxed up and ready to go

  • First Australian built software to edit videos on the fly and instantly distribute to the user

  • Creates broadcast quality video with the user at the control

  • Adaptable to fit any event or activation 

After success with the full Raw Ideas videoXperience activation, we boxed it up and hit the road to engage the Channel Seven audience in suburbs around Sydney. Featuring an in-built teleprompter, two hand-held microphones and driven by touchscreen, the booth is fully portable and comes packed with recording and automatic compositing software. Users are invited to interact with the booth, selecting to read from a script or record an opinion piece that could potentially be used for broadcast. Users who engage with the booth are given a custom recording of their experience to share with their friends.

7Live listening post video activation
Services

Consulting, Project Management, Design, User Experience, Web Development, QA Testing

Technology solutions

Objective C, SIlverStripe CMS

Products used

videoXperience click2share mediaEngine

7Live listening post video activation

other projects