Tag: user generated content

The importance of moderation

The importance of moderation

As the saying goes, 'all publicity is good publicity', but, do you really want to test it? Let's look at how it can go wrong and what you can do about it. more...

Tips for a successful activation

Tips for a successful activation

There is generally one element that can make or break your activation – find out what it is. more...

Don't waste time & money on content

Don't waste time & money on content

Find out how you can have content created for you and amplified on social media. more...